The good news: Facebook (NASDAQ: FB ) turned fabulously profitable in the just-reported second quarter thanks to a redesigned ad flow on mobile Facebook apps. Revenues jumped 23% from the first quarter to the second. Last year, the same comparison yielded just an 11% seasonal gain. The year-ago quarter’s net loss turned into a tidy profit.
In response, share prices jumped more than 30% overnight and sit very close to all-time highs that were set during the stock’s IPO.
The ugly news: The good news may not last very long. Facebook had better dial back the ad blitz if it wants those disgruntled users to stick around.
It’s a high-wire balancing act between monetization and user satisfaction. Lean too far in one direction, and you won’t make any money from those billions of page views. Err too far in the other direction, and those profitable page views will melt away as unhappy users find greener pastures.
Don’t think it couldn’t happen. Facebook is not too big to fail. Unless the company strikes that crucial balance before it’s too late, we could very well see another mass exodus from one leading social network to another.
Facebook itself killed MySpace by launching a better service in the same genre. Before that, MySpace trampled all over social pioneer Friendster in much the same way.
And there are Facebook alternatives waiting to crush the current king at the first opportunity, believe it or not.
Chief among these is Google (NASDAQ: GOOG ) and its Google+ service, which benefits from tight integration with the world’s most popular search engine as well as with leading video site YouTube.
Twitter sings a somewhat different tune but can fill many of the functions of a Facebook account. LinkedIn (NYSE: LNKD ) is basically Facebook for corporate users and could very well expand into the consumer side of things if it wanted to.
All of these alternatives offer fewer ads and a cleaner experience than Facebook. LinkedIn ties with Facebook at the least satisfied end of the ACSI survey; everyone else runs miles ahead. Yes, even the much-maligned Google+ “ghost town.” And even LinkedIn reports fewer ad-taint complaints than Facebook.
That’s why I’d take this week’s Facebook share-price pop as a temporary boost, and not as a sustainable clean bill of health. The service currently leans far too heavy on the monetization side of the fence and runs a very real risk of finding out that the next era of social networking doesn’t include much Facebooking.
So my bearish CAPScall on Facebook stays in place until Mark Zuckerberg and company adjust their strategy again. If you can’t keep your users happy, the money will very quickly cease to matter.
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AUSTIN, Texas, July 11, 2013 /PRNewswire/ — Upland Software, the world’s largest cloud provider of enterprise software for project, portfolio, and work management, today announced that Brian Wilson has joined the company as Vice President of Sales. In this role, he will direct Upland’s global field and inside sales force in aligning clients’ business goals with Upland’s family of best-of-breed applications.
Brian comes to Upland with over twelve years of enterprise technology sales experience. Most recently, he was a Vice President of Sales at Innotas, a cloud provider of project and portfolio management (PPM) software.
“Brian’s experience in the cloud PPM space, proven sales management track record, and focus on a consultative, customer-centric approach will be tremendous assets in helping us achieve our organic growth goals,” commented Ludwig Melik, President of Upland Software. “We are thrilled to have him on the team. One of the exciting aspects of the Upland vision is that it allows us to attract top talent, drawn by the opportunities and challenges of creating the first cloud project, portfolio, and work management provider with real scale.”
Upland’s strategy is to build a family of cloud products that address a comprehensive range of PPM needs from strategic planning to work execution, whether in IT or across the business, managing projects or ad hoc work, or focused on “top-down” portfolio analysis or “bottom-up” productivity. Cloud software has transformed the market with its rapid speed-to-value, scalability, low total cost of ownership, and reduced financial risk, as well as its inherent ability to deliver a real-time data integration and collaboration platform to distributed workforces on a local or global scale. Bringing together strong, established cloud products not only creates economies of scale, but also opportunities to leverage talent, product innovation, and best practices across the Upland family of applications.
“What drew me to Upland are the convictions we share about the transformative potential of project, portfolio, and work management as a business discipline; the power of a cloud delivery model; and the integral role of the sales process in laying the foundations for long-term customer success,” Brian Wilson explained. “I am also excited to work with such a seasoned, talented sales team. It’s great to be on board.”
Prior to Innotas, Brian held various sales and management positions at Seagate Technology and Fujitsu Computer Products. He holds a Bachelor’s degree from the University of California, Davis in Communication with a minor in Managerial Economics.
About Upland Software
Upland is the world’s largest cloud provider of enterprise software for project, portfolio and work management. Upland is the only cloud software provider that offers a comprehensive family of applications that enable organizations to align their goals, projects and programs, optimize their resource utilization and workflows, and empower teams to collaborate and work effectively.
Jakarta – Indonesia invites the travelers Google using Google Maps on your phone. Rudy Ramawy, Country Head of Google Indonesia, said Google Maps on your phone makes it easy to plan the travelers a safe and comfortable journey.
“Some of it’s ease of search as the most convenient path to the destination,” said Rudy. “You can also find important information regarding the need for travel. Example, the nearest gas station or ATM.”
The travelers can also record all findings during the course of the digital device. “So, when I travel the same route, you can easily find the places you’ve visited,” Rudy explained.
When stuck in traffic, Google Maps users can find an alternative way. This online map applications presents several alternative options that can help road users avoid severe congestion at homecoming.
Google Maps to apply different color lines for different traffic conditions. For example, if there is a congested line, the red line. Yellow to crowded conditions and solid edging, while green for road conditions smoothly.
In addition, Google Maps provides information on the long journey from the user’s location to the destination or hometown. Google Maps even provide mileage information is based on the means of transportation used. For example, driving alone, walking, or using public transportation. Google Maps also provides information public transport fares.
With features and conveniences that exist, Rudy wish Google Maps users can be helped in planning trips back and forth.
Although less popular among netizens, the browser application (browser) Internet Explorer apparently still prevail as the most widely used browser.
Based on the results of research from Net Applications, between December 2012 and January 2013, the number of Internet Explorer users scored 55.14 percent in January.
While Firefox and Google Chrome remained in a two and three, which stood at 19.94 per cent and 17.48 per cent.
In detail, IE10 get 1.29 percent of the market, while IE9 was 20.93 percent and IE 8 is still the best value for Microsoft with 23.54 percent.
Although the youngest position, IE10 recently earned the most secure browser (Read: Adu Safe, IE10 Defeat Firefox and Chrome).
However, it is not know it was love? Therefore, Microsoft Indonesia Kompas.com invites readers to try out the most secure browser.
Not only could give it a try, you will also receive a voucher directly from the online shopping site Lazada of Rp 50,000 (these terms and conditions) as soon as you download this browser.
How easy really. You live register and download IE10 on the following link, and also provide a unique commentary. The three most interesting comments will get a voucher worth Rp 200,000.
Adobe Digital Marketing Forum — Adobe Systems Incorporated (ADBE) today announced the availability of the all-new Adobe® Social, which now features integration with Flickr, Foursquare, Instagram and LinkedIn, in addition to social predictive publishing capabilities, a mobile user interface, streamlined reporting, and new collaborative features. Adobe Social is the first solution specifically designed to leverage the new Adobe Marketing Cloud interface, which enables on-the-go marketing capabilities from any device. Adobe Social, a key element of Adobe Marketing Cloud, enables marketers to scale social marketing across their organizations, listen and respond to customer conversations, and connect the dots between social interactions and business results.
“Today’s social marketers are challenged to validate their social spend,” said Bill Ingram, vice president of product management, Digital Marketing, Adobe. “Adobe Social makes it easy to measure business impact from social campaigns and use that data to optimize strategy in a highly visual format.”
New Social Platforms Supported
On a daily basis, social marketers attempt to listen to the vast amounts of available social data, use that data to publish compelling content and then create better digital experiences for their audience. At the same time, they look to foster two-way conversations with customers and prospects to nurture these relationships. And they need to do all of this across an ever-growing number of social platforms.
With that in mind, Adobe Social is now integrated with Flickr, Foursquare and Instagram, which complement existing integrations with Facebook, Google+, Reddit, Tumblr, Twitter, YouTube and many more to offer the most comprehensive understanding of social conversations, consumer behavior, and real-time trends. The addition of Foursquare is unique as Adobe Social is the first to capitalize on the social network’s exclusive partnership with leading data provider, Gnip, to leverage the full fire hose of Foursquare’s check-in data. Access to local-mobile data will help social marketers understand the movement in customer check-ins, the competitive landscape, and how localized marketing initiatives align with specific venue check-in data.
Adobe Social is also adding the ability to publish content to and analyze metrics associated with LinkedIn Company Pages and Groups, features that will support relationship-building on this critical professional network. The addition of these new platforms increases Adobe’s consumer touch-points, enabling social marketers to scale across the enterprise and build a more complete understanding of the consumer.
“Adobe Social is enabling Mastercard to seamlessly engage with local markets around the world, building trust through online listening, conversation and community,” said Adam Broitman, vice president, Global Digital Marketing, Mastercard. “Now that’s priceless.”
Predictive Publishing Predicts Social Content Performance
Adobe also made available today a powerful new predictive publishing capability for Adobe® Social, which predicts social engagement on individual pieces of content and automatically suggests ideal timing to improve how that content will perform. The new predictive publishing feature in Adobe Social helps social teams deliver content that will best resonate with their audience. And because the solution learns as it goes, it continually refines recommendations and gets smarter with each action.
New Adobe Marketing Cloud Interface
Utilizing the new unified Adobe Marketing Cloud interface, now available for Adobe Social, marketers and their teams can now surface valuable insights and collaborate more effectively. This collaboration extends not only across their own company but across distributed external teams as well—improving workflows, streamlining marketing activities, and maximizing ROI. With the new single sign-on feature, customers can directly access Adobe Marketing Cloud solutions from within one unified interface, and the new social feed will deliver relevant internal content and insights shareable across Adobe Marketing Cloud solutions.
Having announced a few days ago, 7 of the Google Nexus tablet could have ordered via the Play Store. Opening the pre-order was first announced via Twitter. Google Play Store opened bookings for the new Nexus 7 16GB and 32GB. Both are offered at a price of USD 229 and USD 269.
Almost simultaneously with the opening of pre-orders, it also gives Google Nexus 7, this new software update. There are 2 updates are given, with the first update will be automatically downloaded to the tablet when connected to the Internet for the first time during initial setup.
As for the second update will be downloaded automatically when the tablet is used several times. The update notification will appear when it’s finished downloading and is ready to be installed. So make sure that the type of connection used unlimited when activating new Nexus 7 so as not to run out of quota.
New Delhi: Asus announced the launch of the Transformer Book TX300 in India at Rs 91,999. The company claims it to be the world’s thinnest Window 8 tablet and detachable notebook.
The Asus Transformer Book is a 13.3-inch notebook with a detachable tablet which has a Full HD IPS touch panel and a 178 degree viewing angle. It comes with an Intel Core i5 processor. The Asus Transformer Book is available with Windows 8 Professional.
It can either be used as a Windows 8 multi-touch tablet or a notebook with keyboard and touchpad. It comes with two types of internal storage device. “As a tablet, the 128GB SSD means apps launch instantly for a slick and seamless Windows 8 experience, while ASUS WebStorage ensures easy access to secure cloud storage when travelling far and wide. Connect Asus Transformer Book to its notebook dock and it instantly becomes a fully functional notebook with up to a 500GB hard drive,” said the company.
In Notebook Mode, the Asus Transformer Book features a backlit keyboard with ambient light control that automatically adjusts its brightness to suit the surroundings. it has up to five hours of battery life in full notebook mode and up to eight hours in tablet mode. It has a front 720p HD and a rear 5-megapixel camera.
The Asus Transformer Book will be available in India across select Asus authorised retail outlets starting second week of July 2013.
Photo sharing application Instagram has been very popular among users of Android and iOS smart phones. But unfortunately Windows Phone smart phone users still have to wait to be able to use this application, because until recently the Instagram still mum about their plans for this one platform. Nokia itself as the largest WP vendors have expressed their support in order to Instagram coming soon to mobile-phone operating system Windows Phone.
While waiting for the official Instagram app is present, it does not hurt us a peek Instagram client application on Windows Phone, which WLCGram. WLCGram is one of Instagram client on Windows Phone that has capabilities similar to the original Instagram application. Some of the features include are:
Can view photos on Instagram
Can menshare photos to Instagram
Can search by username or hashtag.
Unfortunately, the users of this application have not been able to:
Did comment and like
Menshare to Facebook and Twitter.
and some other weaknesses.
With all its limitations and its advantages, the application is priced at $ 0.99 (approximately Rp. 9800) with the option for free trial for 9 hours in advance.
SANTA BARBARA, CA–(Marketwired – Jul 2, 2013) – Green Hills Software, the largest independent vendor of embedded software solutions, has announced the availability of a complete integrated development environment for Ada users, who are targeting systems based on ARM® processors. AdaMULTI™ development environment for ARM has been created in response to increasing demand for ARM devices in embedded applications due to their excellent power/performance ratios and relative cost effectiveness.
The Ada programming language is typically used on projects that have real-time constraints, are developed by sizeable teams and require longevity of support. It is widely adopted in the defense sector and in security applications, such as access control. With the increasing requirement to extend the operating life of battery-powered equipment used on missions or remotely deployed in the field, ARM-based processors are being selected because of their ability to deliver the necessary performance with a reduced power budget.
Green Hills Software’s customers can rehost their existing Ada95 based applications with the new compilation environment. Additionally, some new features that have recently been added to the language are also included in the new release.
AdaMULTI for ARM is a fully integrated development environment that contains all the tools needed to complete a major programming project. These include: launcher, project manager, editor, source-level debugger, EventAnalyzer™, run-time error checking, code coverage analysis,TimeMachine™ tools suite, performance profiler and graphical browser. AdaMULTI development environment components are aware of each other and communicate among themselves, making the whole much greater than the sum of its parts. It runs on Windows, Solaris and Linux hosts and supports remote debugging for a variety of target environments, including with the Green Hills Probe and SuperTrace™ Probe for hardware debug and trace.
The AdaMULTI environment can also be used with Green Hills Software’s optimizing C/C++ compilers and other compilers that adhere to ARM Procedure Call and EABI standards. It supports a wide variety of real-time operating systems (RTOS), including Green Hills Software’s INTEGRITY® RTOS, third party and internally developed RTOSes. Because the AdaMULTI environment is fully RTOS-aware, designers can debug and tune their applications at the task level. It is particularly well suited to debugging multi-tasking programs and systems that employ multiple processors and cores.
Green Hills Software’s AdaMULTI development environment for ARM is available now for ARM processors including Cortex™-A and Cortex-R series and ARM7TDMI®.
About Green Hills Software
Founded in 1982, Green Hills Software is the largest independent vendor of embedded development solutions. In 2008, the Green Hills INTEGRITY-178B RTOS was the first and only operating system to be certified by NIAP (National Information Assurance Partnership comprised of NSA and NIST) to EAL 6+, High Robustness, the highest level of security ever achieved for any software product. Our open architecture integrated development solutions address deeply embedded, absolute security and high-reliability applications for the military/avionics, medical, industrial, automotive, networking, consumer and other markets that demand industry-certified solutions. Green Hills Software is headquartered in Santa Barbara, CA, with European headquarters in the United Kingdom.
PC Health Boost is registry cleaning software that PC users can use to detect and repair serious computer problems such as screen freezes, slow boot time, and DLL errors. Problems that occur in the main files of the Windows operating system can prevent PC Health Boost from performing a complete service. Uncovering these problems and fixing them is not complicated, but not well-known among many PC users. Boost Software recognized this issue and created an instructional video to help users overcome these serious problems.
The new video explains how Windows installer errors can prevent PC Health Boost from performing a complete service. The video then goes through detailed steps of possible solutions to try to fix the errors. Since Windows installer issues can vary in origin, the video first offers basic solutions and then continues with those that require more steps to complete.
Customers who are unable to fix their Windows Installer errors with the proposed solutions or who encounter other difficulties are directed to contact Boost Software technical support via email or phone for additional assistance.
More information about the features and benefits of PC Health Boost is available on the Boost Software website located at http://www.boostsoftware.com
About Boost Software
Amit Mehta and Peter Dunbar are software engineers and affiliate gurus who founded Boost Software in 2012 to help people with PC performance problems. The company currently offers a suite of PC performance products that includes PC HealthBoost, DriverBoost Pro, and Startup Boost.
We are always looking for advertising and partnership opportunities and anyone wanting to meet with us, or inquire about writing a guest post for the blog may reach us using the contact link provided.